As a
It works
How it works
Good, real food from small producers—delivered directly to your home or shop.
1. How to buy
It takes 5 stepsNo registration required—you can order even as a guest.
Go to checkout
Enter your delivery and contact information. No registration required: order as a guest and you're all set in seconds.
💡 Apple Points? They are valid for in-store purchases onlyOnline orders do not earn points. All you need is your phone number at checkout; you can check your balance at any time from your account on the website.
Pay safely
Credit card, prepaid card, or PayPal. We are certified. AICEL and the site follows the highest security standards in the industry.
Confirm by email
You'll immediately receive an email with your order summary. When we ship or deliver, you'll receive a second email with shipping details.
Get your groceries delivered
We deliver in Rome and its province us with our refrigerated vehicles On scheduled days. Express courier delivers to the rest of Italy. Alternatively, you can collect your order for free from our store.
2. 🍎 Apple Points — our shop loyalty program
Every euro you spend in the shop It becomes a full stop. No complications, no awkward dates to remember.
Apple Points are only valid for in-store purchases. Orders placed on the site do not accumulate points or allow you to use them: points are earned and deducted exclusively at the checkout, in our store.
How do you earn money?
1 point for every €1 spent in the shop. On fruit and vegetable products, double: 2 points for every euro.
Bonus welcome
50 gift points when you sign up for the loyalty program — in store or from your account on the website, even if you haven't made a purchase yet.
How to use them
Da 500 points (= 5 €) you deduct them directly at the cash register in the shopThe discount applies immediately to your current purchase.
Extra points from reviews
+50 points for every review on Google or Trustpilot. It's important to us, and it's a small gift for you.
Even without an account
No cards to remember: At the checkout, just enter your phone number, the system recognizes you and applies the discount.
Check your balance online
In your account on the site you will find the section 🍎 Apple Points with updated balance and history of transactions.
⏱ Points are valid until 31th December of each year: starting January 1st, the balance resets to zero. Apple Points are earned and used exclusively for in-store purchases.
3. Products on pre-order
For some products we ask for an advance reservation of 3 14-days: we want to give the small producer time to best prepare your order.
- Payment is made at the time of booking
- At the end of the last day of booking the product is collected by us and delivered
- You will receive an email when your order leaves
4. Subscription - receive everything regularly
Subscribe to a subscription to automatically receive the cassette you have chosen, at the frequency you prefer.
- Frequency of your choice: every week or every 2 weeks
- Payment only upon due date: no upfront charges
- Cancel when you want, at any time, without penalties
- Delivery is free in Rome and its province. for subscribers
- In the rest of Italy, subscription delivery costs €10.
5. Shipping and deliveries
In short: in Rome with our vehicles, in Italy with express courier, within Europe within 96 hours. See the full page with postcode calculator, map, and all rates →
📍 Rome — Inside the GRA
€4,90 Free above €35
Delivery with our refrigerated vehicles on Tuesday and Friday, time slot 9am-21pm.
Custom time slot: +€7.
📍 Rome — Outside the GRA
€6,90 Free above €69
Distant municipalities served with our vehicles on Rome delivery days.
🏪 Pick up in store
Free · always
Via Girolamo Benzoni 18, 00154 RM
Even with just a few hours' notice. We'll notify you via WhatsApp when your order is ready. You have 24 hours to collect it.
🇮🇹 Italy (24/48h)
From €7,90 Free above €139
Express courier. Refrigerated available (+€7,50 for thermal packaging).
We ship Monday through Thursday.
🇪🇺 European Union
From €19 Free above €199
Delivery in 48-96 hours. Refrigerated +€9,50. VAT included.
🇺🇸 United States
We only ship products that comply with US customs and health restrictions.
⚠️ We do not ship meat, fresh produce, or alcohol.If you have one of these items in your cart destined for the USA, the system will notify you at checkout. Delivery time: less than a week. See rates by weight →
🌍 United Kingdom and Non-EU
Shipping to the UK temporarily suspended.
For other non-EU countries, a tailored cost assessment is required: contact support with the list of products you want to purchase.
Customs clearance is the responsibility of the customer upon delivery.
Do you have any other questions?
Find your answer immediately on our page FAQ: 11 answers to the most common questions about purchases, subscriptions, shipping, Apple Points, and more.
6. Assistance
If you are not satisfied with the quality of the product delivered, please report it to us within 24 hours via email: you will receive a voucher of the same value to spend on your next order.
Now we are certified organic
EU Regulation 2018/848 — Sidel Spa control (IT-BIO-012). Discover our batch-traced supply chain.


